With the internet growing rapidly and with the introduction of consumer and user generated content on a wide scale, and that too without much of control, companies world-wide are very much bothered about their reputation on the net. People are posting customer reviews and blog articles on the net and also on social networking sites and this can affect public opinion about a company and its products and credibility. It's in this context that online reputation management gains significance.
There are now many companies that focus on providing support on this front to top-ranking companies all over the world. Online reputation management is thus evolving as a full-fledged industry in the world of the internet.
This blog focuses on different aspects of reputation management highlighting things by bringing up various instances from the corporate world and even suggesting solutions and making analyses.
Monday, December 21, 2009
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